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AdWeek: Univision Announces Coverage Plans for Mexico’s Presidential Inauguration

By Univision PR Team

Nov 30, 2018

By: A.J. Katz

Univision News will bring Hispanic America minute-by- minute LIVE coverage of Mexican president-elect Andrés Manuel Lopez Obrador’s inauguration this weekend via all its broadcast, digital and social platforms.

Titled AMLO: La Gran Incógnita (AMLO: The Big Mystery) the coverage will kick off on Saturday, December 1st at 11 a.m. ET/10 a.m. Central/8 a.m. PT on Univision Network, with live streaming on UnivisionNoticias.com, Facebook, YouTube, and Twitter.

In-depth digital reporting related to López Obrador and his upcoming inaugural ceremonies is already available on UnivisionNoticias.com.

MULTIPLATFORM COVERAGE HIGHLIGHTS

  • Leading up to the inauguration, Jorge Ramos will anchor the evening edition of Noticiero Univision (6:30 p.m. ET) from Mexico City tomorrow, November 30, with Ilia Calderón co-hosting in Miami. Then on Saturday, he will also co-anchor the evening edition of Noticiero Univision Fin de Semana (Noticiero Univision Weekend Edition) at 6:30 p.m. ET (with Arantxa Loizaga in Miami).
  • Beginning at 11:00 a.m. ET/10:00 a.m. Central/8:00 a.m. PT on Inauguration Day, Jorge Ramos and María Antonieta Collins will lead Univision’s LIVE coverage of the complete inaugural ceremony from the heart of Mexico City, joined by a team of expert political reporters and analysts. The special broadcast will air coast to coast on Univision Network and stream live on UnivisionNoticias.com, Facebook, YouTube, and Twitter.
  • Felix de Bedout will anchor Noticiero Univision Fin de Semana (Noticiero Univision Weekend Edition) from Mexico City on Saturday (11:30 p.m. ET) and Sunday (6:30 p.m. ET and 11:30 p.m. ET), with Arantxa Loizaga co-hosting in Miami.
  • Univision’s Sunday morning show Al Punto (To the Point), hosted by Jorge Ramos, will feature extensive post-inauguration commentary and analysis on December 2nd. (10 a.m. ET)

DIGITAL-EXCLUSIVE HIGHLIGHTS

  • Livestream of President Lopez Obrador’s inaugural speech at 6 p.m. ET/3 p.m. PT on UnivisionNoticias.com, Facebook, and Twitter.
  • A liveblog providing up-to-the-minute reporting and commentary on all inaugural events.
  • In-depth multimedia content about Andres Manuel López Obrador, including background, policy proposals, recent speeches and interviews, and analysis of his new administration’s potential impact on Mexico, the U.S. and Latin America.
  • Photo galleries, slideshows, videos, and cutting-edge infographics.
  • Continuous information and interaction on social media via @UniNoticias, @UniPolitica, Facebook.com/univisionnoticias and Facebook.com/UnivisionPolítica.
  • Facebook Live events and Facebook 360 video of the swearing-in ceremony.
  • Instagram photos and stories.

Source: AdWeek

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