Press Ratings Bulletin

Univision Delivers Second Consecutive Week of Year-Over-Year Primetime Audience Growth Among All Key Demos

By Univision PR Team

Mar 31, 2020

“Pequeños Gigantes” Propels Univision To Victory Over NBC and FOX on Sunday Night With Key Adult 18 to 49 and 18 to 34 Viewers

Univision Broadcast Prime Highlights – Week of March 23, 2020 to March 29, 2020

  • For the second consecutive week, Univision delivered double-digit year-over-year primetime audience growth among Total Viewers 2+ (+19% to 1.7 million), Adults 18-49 (+19% to 653,000) and Adults 18-34 (+29% to 277,000).
  • Univision finished as the fifth most-watched broadcast network during primetime for the entire week, ahead of The CW with 1.7 million Total Viewers 2+, 653,000 Adults 18-49 and 277,000 Adults 18-34.
  • Univision out-delivered one or more of the English-language broadcast networks (ABC, CBS, NBC or FOX) across every night for the second consecutive week among Adults 18-34.
  • Univision ranked as the No. 1 Spanish-language network in primetime for the eighteenth consecutive week with double-digit audience advantages over Telemundo among Total Viewers 2+ (+42% adv.), Adults 18-49 (+26% adv.) and Adults 18-34 (+27% adv.).
  • Tuesday night’s finale of “Ringo” averaged its highest-rated telecast in its full-run with 2.2 million Total Viewers 2+ and 904,000 Adults 18-49 as well as second-highest with 405,000 Adults 18-34, positioning Univision as the No. 3 broadcast network during the 8 p.m. hour ahead of ABC, FOX and The CW among Adults 18-34. The series increased its audience week-over-week among Total Viewers 2+ (+12%), Adults 18-49 (+21%) and Adults 18-34 (+19%) and finished as the sixth most-watched program on broadcast television for the night with Adults 18-34.
  • Univision’s weeknight 9pm Turkish novela, “Amor Eterno” delivered its highest-rated weekly performance in its current second season this past week with week-over-week audience gains among Total Viewers 2+ (+7% to 2.1 million), Adults 18-49 (+4% to 811,000) and Adults 18-34 (+11% to 343,000). It made Univision a top-rated broadcast network in the 9 p.m. hour, out-delivering CBS, FOX and The CW among Adults 18-34 and outperformed Telemundo’s “La Doña II” by double-digits among Total Viewers 2+ (+76% adv.), Adults 18-49 (+52% adv.) and Adults 18-34 (+43% adv.).
  • “Sin Miedo a la Verdad” attracted 1.3 million Total Viewers 2+, 525,000 Adults 18-49 and 221,000 Adults 18-34 and propelled Univision to the No. 1 Spanish-language network ranking in the Monday through Friday 10 p.m. hour with double-digit audience advantages over Telemundo’s “Operacion Pacifico” among Total Viewers 2+ (+31% adv.), Adults 18-49 (+17% adv.) and Adults 18-34 (+20% adv.).
  • On Sunday night, Univision captured the No. 3 broadcast network ranking for the entire night, outperforming NBC, FOX and The CW among Adults 18-49 and Adults 18-34. Univision also finished as the top-rated Spanish-language network for the second consecutive Sunday night with double-digit audience advantages over Telemundo among Total Viewers 2+ (+80% adv.), Adults 18-49 (+35% adv.) and Adults 18-34 (+21% adv.).
    • “Aquí y Ahora” increased its audience year-over-year among Total Viewers 2+ (+44% to 1.6 million), Adults 18-49 (+35% to 549,000) and Adults 18-34 (+34% to 207,000). The primetime news magazine also out-delivered the first-hour of Telemundo’s movie presentation of “Power Rangers” among Adults 18-49 (+4% adv.) and Total Viewers 2+ (+49% adv.).
    • “Pequeños Gigantes” averaged 2.1 million Total Viewers 2+, 739,000 Adults 18-49 and 294,000 Adults 18-34 and positioned Univision as the No. 2 broadcast network, ahead of CBS, NBC, FOX and The CW in the Sunday 8:00 p.m. to 10:30 p.m. time slot among Adults 18-34. “Pequeños Gigantes” also ranked among the top 5 programs on broadcast television and made Univision the No. 1 Spanish-language network in the 8:00 p.m. to 10:30 p.m. time slot for the second consecutive Sunday with double-to-triple digit audience advantages over Telemundo among Total Viewers 2+ (+101% adv.), Adults 18-49 (+55% adv.) and Adults 18-34 (+45% adv.).
    • “Sal y Pimienta” delivered more Total Viewers 2+ (+23% to 1.4 million) and Adults 18-49 (+7% to 441,000) to the network’s 10:30 p.m. half-hour time slot from the comparable Sunday last year. The entertainment news program also outperformed the last half-hour of Telemundo’s “La Voz II” on this night by +32% among Total Viewers 2+, +4% among Adults 18-49 and +14% among Adults 18-34.

Source: Nielsen, NPM (03/23/2020-03/29/2020) Mon-Sat 8pm-11pm/Sun 7pm-11pm, Live+SD.

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