Univision’s Two-Hour Finale of “Amar a Muerte” Reaches 4.2 Million Total Viewers 2+, Delivers Highest-Rated Telecast of Series
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Univision Ranks No. 1 in Los Angeles Among Adults 18-49 During Finale
MIAMI, MARCH 12, 2019 – Univision’s thrilling two-hour conclusion of “Amar a Muerte” on Monday night, airing from 9:00 p.m.-11:00 p.m. ET/PT, reached 4.2 million Total Viewers 2+ that tuned in to all or part of the telecast. The runaway hit drama series featuring star Angelique Boyer averaged 2.0 million Total Viewers 2+, 957,000 Adults 18-49 and 366,000 Adults 18-34, marking the program’s highest-rated telecast during its full-run and most-watched 10 p.m. series finale on the Univision network since “La Piloto” in 2017.
“Amar a Muerte” positioned Univision ahead of CBS, FOX, The CW and Telemundo among Adults 18-34, and propelled the network passed CBS, The CW and Telemundo with Adults 18-49 during the two-hour finale. The finale also ranked as the fourth most-watched program on broadcast television with more Adult 18-34 viewers than the entire original line-ups on FOX (“The Passage”) and The CW (“Arrow” and “Black Lightning”) as well as the first-run episodes of CBS’ “The Neighborhood,” “Man With a Plan” and “Magnum P.I.” and NBC’s “The Enemy Within.” Additionally, “Amar a Muerte” made Univision the No. 1 Spanish-language network, out-delivering the two-hour average of Telemundo’s “Betty En NY” and “La Reina del Sur Edicion Especial” by double to triple-digit margins among Total Viewers 2+ (+83% advantage), Adults 18-49 (+103% advantage) and Adults 18-34 (+73% advantage).
In its full run, “Amar a Muerte” averaged 1.4 million Total Viewers 2+, 622,000 Adults 18-49 and 254,000 Adults 18-34, and made Univision the No. 1 Spanish-language network in the weeknight 10 p.m. hour with double-digit audience advantages over Telemundo across all three key demographic groups. The series ended on a high note by delivering its highest-rated weekly performance with 676,000 Adults 18-49, positioning Univision as the No. 2 broadcast network in the weeknight 10 p.m. hour and topping CBS, NBC and Telemundo this past week among Adults 18-34.
Source: Nielsen, NPM Monday (03/11/2019) 8:00pm-11:00pm. Univision’s primetime line-up consisting of “Jesus” and “Amar a Muerte” based on NPM Fast National Ratings and Telemundo and English-language broadcast networks based on NPM Fast Affiliate Ratings. Reach based on NPM Fast Cume, Persons 2+, 1+ minute qualified audience (short term and long term visitors included). Live+SD.
Univision Network – Local Market Highlights:
The finale of “Amar a Muerte” made Univision the No. 1 broadcast station during the time period (9:00 p.m.-11:00 p.m. ET/PT) in Los Angeles among Adults 18-49 and Adults 25-54, and in Houston among Adults 18-34.
The finale of “Amar a Muerte” outperformed CBS and FOX station combined in the time period, among:
- Total Viewers 2+ in Los Angeles
- Adults 18-34 in Los Angeles, New York, Houston, Dallas, Chicago and Sacramento
- Adults 18-49 in Los Angeles, Houston, Dallas, Chicago and Sacramento
- Adults 25-54 in Los Angeles, Houston and Chicago
Nielsen, NSI, Amar a Muerte Finale on Univision (3/11/19), 9:00 pm- 11:00 pm ET/PT; 8:00 pm- 10:00 pm CT/MT. Rankings based on DMA impressions, rounded to the thousand. Live+SD.
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