Press Ratings Bulletin

UniMás Increases Primetime Audience by Double-Digits Week-Over-Week Across All Key Demos

By Univision PR Team

Jan 29, 2019

UniMás Broadcast Prime Highlights – Week of January 21, 2019 to January 27, 2019

  • UniMás increased its audience by double-digit margins during primetime among Total Viewers 2+ (+12% to 358,000), Adults 18-49 (+25% to 171,000) and Adults 18-34 (+19% to 76,000) versus the prior week.
  • In its premiere week, UniMás’ “Tres Milagros” delivered double-digit audience growth to the network’s Monday through Friday 8 p.m.-9 p.m. time period among Total Viewers 2+ (+10% to 283,000), Adults 18-49 (+38% to 123,000) and Adults 18-34 (+32% to 56,000).
  • In its premiere week, “Atrapada” averaged more among Adults 18-49 (+15% to 130,000) and Total Viewers 2+ (+7% to 270,000) to UniMas’ weeknight 9pm hour audience compared to the previous week.
  • Season 2 of UniMás’ “Rosario Tijeras” delivered audience gains among Total Viewers 2+ (+4% to 352,000) and Adults 18-49 (+7% to 174,000) versus the previous week.
  • On Friday night (8 p.m.-9 p.m.), UniMás’ “La Gran Sorpresa” delivered double-digit week-over-week audience growth among Total Viewers 2+ (+33% to 227,000) and Adults 18-49 (+29% to 85,000) versus the prior week.
  • UniMás’ Saturday night “Cineplex” movie line-up of “10,000 BC” and “Training Day” averaged more Adults 18-49 (+12% to 208,000) and Adults 18-34 (+33% to 106,000) to the network’s 7:00 p.m.-11:30 p.m. time period versus the prior week.
  • On Sunday night, UniMás’ airing of “Seleccion Estados Unidos: Estados Unidos vs Panama“ delivered triple-digit audience growth to the network’s 8 p.m.-10 p.m. time period versus the previous week among Total Viewers 2+ (+126% to 736,000), Adults 18-49 (+158% to 359,000) and Adults 18-34 (+111% to 135,000).
  • UniMás attracted more Total Viewers 2+ (+2 adv.), Adults 18-49 (+27% adv.) and Adults 18-34 (+43% adv.) than the combined audience of Azteca and Estrella TV during primetime.

Broadcast Prime Network Rankers – Week of January 21, 2019 to January 27, 2019

Source: Nielsen, NPM (01/21/2019-01/27/2019) Mon-Sat 8pm-11pm/Sun 7pm-11pm, Live+SD.

Related Articles

Press

TelevisaUnivision noquea a la competencia

Press

Mi secreto estrena líder en su barra de horario

Please enter a valid e-mail address.
Sign me up for
Weekly Hispanic segment insights
Get the latest news from Univision
The latest from the Univision Sports team
Learn from our experts on Hispanic consumers

Thank you, you'll be receiving newsletter updates from us in your email inbox.

Loading