UniMás’ “Entre Dos Amores” Hits Double-Digit Growth with Adult 18-34 Viewers in Its Second Week During the Monday Through Friday 10pm Hour
UniMás Broadcast Prime Highlights – Week of October 22, 2018 to October 28, 2018
Last week, UniMás delivered an average audience of 313,000 among Total Viewers 2+, 141,000 Adults 18-49 and 61,000 Adults 18-34 during primetime.
During its second week, UniMás’ “Entre Dos Amores,” airing weeknights in the 10pm hour, averaged 183,000 Total Viewers 2+ and 69,000 Adults 18-49 and increased its audience week-to-week among Adults 18-34 (+26% to 34,000).
UniMás’ premiere of the sitcom “Segun Bibi” on Saturday from 8pm to 9pm, delivered more Adults 18-34 (+9% to 36,000) to the time-period compared to the prior week.
UniMás outperformed Azteca and Estrella TV by double-to-triple digit margins during primetime among Total Viewers 2+, Adults 18-49 and Adults 18-34.
Broadcast Prime Network Rankers – Week of October 22, 2018 to October 28, 2018
Source: Nielsen, NPM (10/22/2018-10/28/2018 vs. 10/15/2018-10/21/2018) Mon-Sat 8pm-11pm/Sun 7pm-11pm, Live+SD.
