UniMás’ “Reto 4 Elementos: Naturaleza Extrema” Raises the Bar for Weekly Performance in its Second Season Among Total Viewers 2+ and Adults 18-49
UniMás Broadcast Prime Highlights – Week of September 3, 2018 to September 9, 2018
Last week, UniMás delivered week-to-week double-digit audience gains during primetime among Total Viewers 2+ (+11% to 379,000) and Adults 18-49 (+19% to 185,000) and increased by +4% among Adults 18-34 (77,000).
UniMás’ second season of its Adventure Reality Competition Series, “Reto 4 Elementos: Naturaleza Extrema” averaged its highest-rated weekly performance this past week with audience growth among Total Viewers 2+ (+4% to 360,000) and Adults 18-49 (+12% to 177,000) versus the prior week.
UniMás’ series, “La Jefa del Campeón” drew in more Total Viewers 2+ (+1% to 246,000) and Adults 18-49 (+2% to 125,000) than the previous week.
UniMas’ situation comedy, “Renta Congelata,” airing on Monday night from 10:30pm to 11:00pm, increased its time-period audience by double-to-triple-digit margins among Total Viewers 2+ (+80% to 191,000), Adults 18-49 (+115% to 118,000) and Adults 18-34 (65% to 51,000) compared to the previous week.
UniMás’ Sunday primetime movies, “Cine de las Estrellas: The Last Stand” and “Cine de las Estrellas 2: Arthur and the Invisibles,” increased their audience by double-digit margins among Total Viewers 2+ (+25% to 540,000), Adults 18-49 (+35% to 261) and Adults 18-34 (+24% to 108,000) compared to the previous Sunday movie lineup.
UniMás attracted more Total Viewers 2+ (+6% adv.), Adults 18-49 (+38% adv.) and Adults 18-34 (+40% adv.) than the combined audience of Azteca and Estrella TV during primetime.
Broadcast Prime Network Rankers – Week of September 3, 2018 to September 9, 2018
Source: Nielsen, NPM (09/03/2018-09/09/2018 vs. 08/27/2018-09/02/2018) Mon-Sat 8pm-11pm/Sun 7pm-11pm, Live+SD. “Reto 4 Elementos: Naturaleza Extrema” based on Tuesday through Friday airings.
