UniMás “Reto 4 Elementos: Naturaleza Extrema” Delivers Highest-Rated Weekly Performance in its Second Season Across All Key Demos
UniMás Broadcast Prime Highlights – Week of August 27, 2018 to September 2, 2018
Last week, UniMás averaged 342,000 Total Viewers 2+, 156,000 Adults 18-49, and 74,000 Adults 18-34 during primetime.
UniMás Adventure Reality Competition Series, “Reto 4 Elementos: Naturaleza Extrema” delivered its highest-rated weekly performance in its second season with double-digit audience growth among Total Viewers 2+ (+31% to 347,000), Adults 18-49 (+25% to 158,000) and Adults 18-34 (+29% to 76,000) versus the prior week.
UniMás’ 9pm series, “La Jefa del Campeon” delivered more Adults 18-34 (+12% to 57,000) than the previous week.
Saturday’s movie lineup, “Cineplex: Drive Angry” and “Cineplex: Rogue” increased UniMás’ 8pm to 12am time period by double-digit margins among Total Viewers 2+ (+21% to 408,000) and Adults 18-34 (+17% to 81,000) compared to the same day last year.
Sunday night’s 9pm airing of “Cine de las Estrellas: Dragon Blade” drew in more Total Viewers 2+ (+15% to 478,000) and Adults 18-49 (+8% to 223,000) to UniMás’ 9pm to 11pm time slot than the previous Sunday.
UniMás attracted more Total Viewers 2+ (+4% adv.), Adults 18-49 (+28% adv.) and Adults 18-34 (+72% adv.) than the combined audience of Azteca and Estrella TV during primetime.
Broadcast Prime Network Rankers – Week of August 27, 2018 to September 2, 2018
