U.S. vs. Mexico Final Draws Nearly 6 Million Total Viewers 2+ on Sunday Night, Capping Off Huge Concacaf Gold Cup on Univision’s Networks
Concacaf Gold Cup Delivers the Top-Rated Soccer Tournament of the Summer
Tournament Coverage Generates Double-Digit Growth Over 2019 Edition
MIAMI – August 3, 2021 – TUDN’s coverage of the 2021 Concacaf Gold Cup came to a thrilling conclusion Sunday night with its telecast of the finale featuring bitter rivals, US versus Mexico. The match, which ended 1-0 in favor of the Stars and Stripes in extra time, averaged 5.7 million Total Viewers 2+ and 3.03 million Adults 18-49 on Univision and TUDN – becoming Univision’s most-watched soccer telecast since the 2016 Copa America final. The match peaked during the 10:30 p.m. ET quarter hour with 6.21 million Total Viewers 2+ and 3.32 million Adults 18-49.
For the tournament (31 matches), Concacaf Gold Cup on Univision’s networks averaged 1.36 million Total Viewers 2+ and 694,000 Adults 18-49, delivering the summer’s top rated soccer tournament on any network and outperforming FOX’s English-language coverage by triple-digit audience advantages. Additionally, the tournament posted growth among both Total Viewers 2+ (+10%) and Adults 18-49 (+10%) versus the 2019 edition on Univision’s networks
Source: Nielsen, NPM, L+SD data, based on match window
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