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ViX’s Premium Tier Joins Roku’s Premium Subscription Lineup

May 25, 2023

Users can subscribe to the largest streaming service dedicated to Spanish-language entertainment, available on The Roku Channel and through integrated experiences across the Roku platform

SAN JOSE, Calif. – May 25, 2023 – Today, Roku, the #1 TV Streaming Platform in the U.S.* and TelevisaUnivision, the world’s leading Spanish-language media and content company, announced that ViX’s premium tier has joined Roku’s lineup of Premium Subscriptions. As the leading global streaming service exclusively serving the Spanish-speaking world, the premium tier of ViX features an extensive library of content originally produced in Spanish across an expansive variety of genres and formats, including movies, series, novelas, realities, musical tentpoles, live news and sports.

 ViX’s premium tier is available to all Roku users in the US for $6.99 per month or $59.99 per year with a 7-day free trial.  To sign-up, simply search for “ViX” on your Roku device or by visiting The Roku Channel on the web.

“It’s never been easier for Roku users to find the premium content they want, and we’re thrilled to connect millions of streamers with ViX’s unparalleled offering of Spanish-language entertainment and sports programming as a Premium Subscription,” said Randy Ahn, Head of Monetization & Subscriptions, Roku. “We look forward to harnessing the multitude of integrated discovery experiences unique to Roku to help introduce ViX to new audiences.”

“ViX continues to drive momentum with steadfast demand from viewers, and we’re pleased to further expand its footprint on Roku by joining its Premium Subscriptions lineup, enabling ViX to unlock new audiences through The Roku Channel and be top of mind with viewers through the integrated discovery experiences unique to the Roku platform.” said Adam Waltuch, EVP of Global Distribution and Streaming Partnerships at TelevisaUnivision.

Discovering ViX’s premium content is made easier with Premium Subscriptions offering on demand live content throughout the Roku platform via The Roku Channel or experiences such as our Sports or What to Watch features on the Home Screen Menu. In the Sports experience, subscribers will find over 7,000 hours of live sports games from top leagues including Liga MX, UEFA Champions League, Europa League, CONCACAF Champions League, Liga Argentina, Brasilerao, Liga Colombiana, other conference league matches, aggregated with other premium live sports available on Roku. ViX Premium is the only Spanish-language streaming service in the U.S. to offer fans coverage of these games.

Users that subscribe to the service through Premium Subscriptions can enjoy over 20,000 hours of entertainment content, including over 70 ViX Original series and movies such as “María Felix, La Doña,” a biopic about the beloved Mexican actress and singer Maria Felix, and “La Mujer del Diablo,” a story of unrequited love and the lengths some will go for revenge.

Additionally, users can discover ViX’s premium TV series including the TV series “Montecristo,” “Las Pelotaris 1926,” “Volver a caer,” “De viaje con los Derbez,” and “Mujeres asesinas,” along with movies such as “Quiero tu vida,” “Juntos pero no revueltos,Mirreyes vs Godínez 2: El retiro,” and “Infelices para siempre” through The Roku Channel’s dedicated Spanish-language destination Espacio Latino.

Roku offers Premium Subscriptions from over 50 services to users in the U.S. It allows users to enjoy a simple one-click sign-up experience and enables simple subscription management with a single aggregated monthly bill.

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CONTACTS:

Roku U.S.: Sophia Economou, seconomou@roku.com  

TelevisaUnivision: Jon Salas, Josalas@televisaunivision.com

*based on hours streamed, Dec 2022, Hypothesis Group

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