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Univision Reports Double-Digit Percentage Growth on Sunday Night Among Total Viewers 2+ and Adults 18-49

Nov 8, 2016

Univision Broadcast Prime Highlights
Week of October 31, 2016 to November 6, 2016

Airing Mon-Fri 8pm, “Despertar Contigo” (Waking Up With You) attracted 1.5 Million Total Viewers 2+, 635,000 Adults 18-49 and 295,000 young Adults 18-34.

Airing Mon-Fri 9pm “Vino el Amor” (Then Came Love) averaged 1.9 million Total Viewers 2+, 866,000 Adults 18-49 and 401,000 young Adults 18-34.

Airing Mon-Fri 10pm, “El Color de la Pasión” (The Color of Passion) averaged 1.8 million Total Viewers 2+, 772,000 Adults 18-49 and 344,000 young Adults 18-34.

Univision’s Sábado Futbolero double-header made the network No. 5 for the evening among Adults 18-49, outperforming FOX by +27%.

  • Kicking off the night with the 8pm Cruz Azul vs Pachuca, the game averaged 848,000 Total Viewers 2+, 421,000 Adults 18-49 and 170,000 young Adults 18-34.
  • Following at 9pm, the matchup between León and Guadalajara averaged 1.0 million Total Viewers 2+, 568,000 Adults 18-49 and 288,000 young Adults 18-34.

Univision increased its viewership during Sunday prime with Total Viewers 2+ (+12% to 1.5 million) and Adults 18-49 (+15% to 679,000) over the prior Sunday.

  • Airing 7pm, “Sal y Pimienta” (Salt and Pepper) reported double-digit audience growth over the prior week among Total Viewers 2+ (+45% to 1.5 million) and Adults 18-49 (+58% to 604,000). “Sal y Pimienta” also grew its week-to-week young Adults 18-34 audience by +6% (to 219,000).
  • At 8pm, “La Banda” saw week-to-week growth among Total Viewers 2+ (+9% to 1.6 million), Adults 18-49 (+12% to 748,000) while maintaining its young Adults 18-34 audience (at 333,000).
  • At 10pm, “Aquí y Ahora” (Here and Now) averaged 1.4 million Total Viewers 2+, 615,000 Adults 18-49 and 273,000 young Adults 18-34.

Broadcast Prime Network Rankers
Week of October 31, 2016 to November 6, 2016

broadcast-rankers-october-31-to-november-6

 

Source: Nielsen. NPM (10/31/2016-11/6/2016), Live+SD. Mon-Sat 8pm-11pm/Sun 7pm-11pm.

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