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UniMás Delivered More Viewers Than the Combined Audience of Estrella, Azteca and MundoMax Among Total Viewers 2+, Adults 18-49 and Young Adults 18-34

Oct 11, 2016

UniMás Broadcast Prime Highlights
Week of October 3, 2016 to October 9, 2016

  • UniMás, on average, delivered more Total Viewers 2+ (+29%), Adults 18-49 (+41%) and young Adults 18-34 (+24%) than the combined audience of Estrella, Azteca and MundoMax.
  • UniMás averaged 440,000 Total Viewers 2+, 208,000 Adults 18-49 and 77,000 Adults 18-34 for the entire week during prime.
  • For the second consecutive week, UniMás’ 8pm series “Moisés y los Diez Mandamientos” reported week-to-week audience growth among Adults 18-49 (+5% to 310,000) and young Adults 18-34 (+5% to 115,000).
  • Following at 9pm, UniMás new dramatic series “Velvet” averaged 314,000 Total Viewers 2+, 136,000 Adults 18-49 and 40,000 young Adults 18-34.

UniMás Broadcast Prime Highlights
Week of October 3, 2016 to October 9, 2016

broadcast-prime-network-rankers-week-of-october-3-to-9-2016

Source: Nielsen. NPM (10/03/2016-10/09/2016), Prior Week (09/26/2016-10/02/2016) Mon-Sat 8pm-11pm/Sun 7pm-11pm, Live+SD. Strict daypart.

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