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UniMás Finished the 2015/16 Season with Audience Growth Among Total Viewers 2+ (+12%) and Adults 18-49 (+3%)

Sep 20, 2016

UniMás Broadcast Prime Highlights
Week of September 12, 2016 to September 18, 2016

  • For the full 2015/16 Season, UniMás grew its audience over the prior 2014/15 Season with Total Viewers 2+ (+12% to 660,000) and Adults 18-49 (+3% to 340,000).
  • UniMás averaged 476,000 Total Viewers 2+, 214,000 Adults 18-49 and 81,000 young Adults 18-34 for the entire week during prime.
  • UniMás, on average, delivered more Total Viewers 2+ (+34%), Adults 18-49 (+59%) and young Adults 18-34 (+42%) than the combined audience of Estrella, Azteca and MundoMax.

Broadcast Prime Network Rankers
Week of September 12, 2016 to September 18, 2016

broadcast-prime-network-rankers-week-of-september-12-to-18

Source: Nielsen. NPM (09/12/2016-09/18/2016), Prior Week (09/05/2016-09/11/2016) Mon-Sat 8pm-11pm/Sun 7pm-11pm, Live+SD. Strict daypart. Season-over-season comparison based on 2015/16 (09/21/15-09/18/16) and 2014/15 (09/22/14-09/20/15), Most Current.

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