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Univision Stations Close the July Sweep as the No. 1 or No. 2 Most-Watched Early and Late Local Newscasts in Top Markets Among Adults 18-49, Regardless of Language: Los Angeles, New York, Miami, Houston, Dallas, San Francisco, Phoenix and Sacramento

By Univision PR Team

Jul 29, 2016

NEW YORK – JULY 29, 2016 – Univision Local Media today announced that Univision stations in Los Angeles, New York, Miami, Houston, Dallas, San Francisco, Phoenix and Sacramento closed the July Sweep as the No. 1 or No. 2 most-watched early and late local newscasts among Adults 18-49, regardless of language. KMEX Univision 34 in Los Angeles had the most-watched early and late local newscast in the country among Adults 18-49 and Adults 18-34, regardless of language. Additionally, Univision late local newscasts held the top 4 spots in the country among Adults 18-34, during the July 2016 sweep: KMEX Univision Los Angeles at No. 1, KUVN Univision Dallas at No. 2, KXLN Univision Houston at No. 3 and WXTV Univision New York at No. 4.

In Total Day and Primetime viewing, Univision stations in Los Angeles, Miami, Houston, Dallas, Phoenix and Sacramento ranked No. 1 or No. 2 among Adults 18-49, regardless of language, during the July 2016 sweep.

“Our local news teams deliver best-in-class coverage of the critical issues impacting Hispanic families across the country. Viewers depend on our newscasts to stay informed on what’s happening in their communities,” said John Eck, Chief Local Media Officer, Univision Communications Inc. “These sweep results underscore our commitment to serving and empowering Hispanic America.”

ADDITIONAL HIGHLIGHTS

Total Day

During the July 2016 sweep, Univision was the No. 1 broadcast station in total day viewing (Monday-Sunday 6 a.m.-2 a.m.) among:

  • Adults 18-49 in Los Angeles, Houston and Phoenix
  • Adults 18-34 in Los Angeles, Houston, Dallas and Phoenix

Univision was the No. 2 broadcast station in total day viewing among:

  • Total Viewers 2+ in Los Angeles and Miami
  • Adults 18-49 in Miami, Dallas and Sacramento
  • Adults 18-34 in New York and Miami

Primetime

During the July 2016 sweep, Univision was the No. 1 broadcast station in primetime viewing among:

  • Adults 18-49 in Los Angeles
  • Adults 18-34 in Los Angeles, Dallas, San Francisco and Phoenix

Univision was the No. 2 broadcast station in primetime viewing among:

  • Total Viewers 2+ in Los Angeles and Miami
  • Adults 18-49 in Miami, Houston, Dallas, Phoenix and Sacramento
  • Adults 18-34 in New York, Miami and Houston

Early Local News

During the July 2016 sweep, Univision stations delivered the No. 1 early local news among:

  • Adults 18-49 in Los Angeles, Houston and San Francisco
  • Adults 18-34 in Los Angeles, New York, Houston, Dallas, San Francisco and Phoenix

Univision stations delivered the No. 2 early local news among:

  • Total Viewers 2+ in Los Angeles and Miami
  • Adults 18-49 in New York, Miami, Dallas, Chicago, Phoenix and Sacramento
  • Adults 18-34 in Miami

Late Local News

During the July 2016 sweep, Univision stations delivered the No. 1 late local news among:

  • Total Viewers 2+ in Los Angeles
  • Adults 18-49 in Los Angeles, Houston, Dallas, Phoenix and Sacramento
  • Adults 18-34 in Los Angeles, New York, Houston, Dallas and San Francisco

Univision stations delivered the No. 2 late local news among:

  • Total Viewers 2+ in Miami and Houston
  • Adults 18-49 in New York, Miami and San Francisco
  • Adults 18-34 in Miami, Chicago, Phoenix and Sacramento

No. 1 in the Country:

Early News:

  • Among Adults 18-49, KMEX UNI (LA) was the No. 1 in the country during the July 2016 sweep.
  • Among Adults 18-34, KMEX UNI (LA) and WXTV UNI (NY) are No. 1 and No. 2 in the country respectively during the July 2016 sweep.

Late News:

  • Among Adults 18-49, KMEX UNI (LA) is No. 1 in the country during the July 2016 sweep.
  • Among Adults 18-34, Univision held the top 4 spots in late local news in the country during the July 2016 sweep: KMEX UNI (LA) at No. 1, KUVN UNI (DL) at No. 2, KXLN UNI (HN) at No. 3 and WXTV UNI (NY) at No. 4.

Source: Nielsen, NSI, July 2016 Sweep (06/30/16-07/27/16), Live +SD. Early local news is defined as local newscasts with a Mon-Fri 6 p.m. ET/PT start time; Mon-Fri 5 p.m. CT/MT start time.  Late Local News is defined as local newscasts with a Mon-Fri 10/11 p.m. ET/PT start time; Mon-Fri 9/10 p.m. CT/MT.  Includes regular newscasts only.  Primetime is defined as ABC/CBS/NBC/IND/UNI/UMA/TEL/AZA/MFZ/ETVMon-Sat 8-11 p.m./Sun 7-11 p.m. ET/PT (Mon-Sat 7-10 p.m./Sun 6-10 p.m. CT/MT) and FOX/CW Mon-Sat 8-10 p.m./Sun 7-10 p.m. ET/PT (Mon-Sat 7-9 p.m./Sun 6-9 p.m. CT/MT).  Total day defined as Mon-Sun 6 a.m.-2 a.m.  Rankings based on absolute impressions.  Univision Late News includes simulcast on UniMas stations in the markets. KMEX in Los Angeles includes UMEX on Time Warner Cable. Most watched newscasts in the country based on absolute impressions across 25 LPM markets. 

CONTACT: Yvette Pacheco 646.560.4879 ypacheco@univision.net @UCIPRTeam

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