Univision Broadcast Prime Highlights – Week of February 29, 2016 to March 6, 2016
- Last week (M-SU), Univision ranked as the No. 5 broadcast network among both young Adults 18-34 and Adults 18-49. Also, Univision out-delivered one or more of the English-language broadcast networks (ABC, CBS, NBC or FOX) on five nights among young Adults 18-34.
- Airing M-F 8pm, “Antes Muerta Que Lichita” (I’d Rather be Dead Than Ordinary) averaged 1.8 million Total Viewers 2+, 884,000 Adults 18-49, 412,000 young Adults 18-34.
- Airing M-F 9pm, “Pasión y Poder” (Passion and Power) averaged 2.2 million Total Viewers 2+, 1.1 million Adults 18-49 and 489,000 young Adults 18-34.
- Airing M-F 10pm, “El Hotel de los Secretos” (The Hotel of Secrets) averaged 1.8 million Total Viewers 2+, 907,000 Adults 18-49 and 386,000 young Adults 18-34.
- On Saturday, Univision ranked as the No. 4 broadcast network among Adults 18-49, outperforming FOX.
- Airing 8-10pm, the immigration themed special “LatiNation” averaged 1.0 million Total Viewers 2+, 437,000 Adults 18-49 and 144,000 young Adults 18-34.
- Next, “Sal y Pimienta” (Salt and Pepper) averaged 1.1 million Total Viewers 2+, 449,000 Adults 18-49 and 175,000 young Adults 18-34.
- Univision’s entire Saturday prime lineup ranked among the top 15 programs for the night with Total Viewers 2+, Adults 18-49 and young Adults 18-34.
- On Sunday, Univision ranked as the No. 4 broadcast network among young Adults 18-34, outperforming CBS.
- Airing 7-8pm, “Aquí y Ahora” (Here and Now) averaged 1.8 million Total Viewers 2+, 792,000 Adults 18-49 and 350,000 young Adults 18-34.
- Airing 8-10:05pm, “Nuestra Belleza Latina” (Our Latin Beauty) saw week-to-week growth among Total Viewers 2+ (+3% to 2.3 million) and Adults 18-49 (+2% to 1.1 million).
- At 10:05pm, “Sal y Pimienta” (Salt and Pepper) averaged 1.8 million Total Viewers 2+, 810,000 Adults 18-49 and 332,000 young Adults 18-34.
- Univision’s entire Sunday prime lineup ranked among the top 20 programs for the night with Total Viewers 2+, Adults 18-49 and young Adults 18-34.
Broadcast Prime Network Rankers – Week of February 29, 2016 to March 6, 2016
Source: The Nielsen Company. NPM (02/29/2016-03/06/2016), Live+SD. Mon-Sat 8pm-11pm/Sun 7pm-11pm. Program Rankings based on broadcast networks only and include all programming with duration equal to or greater than 29 minutes.
