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Univision Network Ranked No. 4 Last Week Among Adults 18-49

Aug 11, 2015

Univision Broadcast Prime Highlights – Week of August 3, 2015 to August 9, 2015

  • Last week (M-SU), Univision Network ranked No. 4 in primetime among Adults 18-49, outperforming FOX. Univision out-delivered one or more of the English-language broadcast networks (ABC, CBS, NBC or FOX) on six nights this past week among young Adults 18-34.
  • “Amores con Trampa” (Fooled Into Love) helped make Univision the No. 2 network during the 8 p.m. hour among young Adults 18-34, outperforming ABC, CBS and FOX.  The novela averaged 2.2 million Total Viewers 2+, 1.1 million Adults 18-49 and 496,000 young Adults 18-34.
  • Airing Monday to Friday 9 p.m.-10 p.m., “Lo Imperdonable” (The Unforgivable) averaged 2.2 million Total Viewers 2+, 940,000 Adults 18-49 and 403,000 young Adults 18-34.
  • At 10 p.m., “Yo No Creo En Los Hombres” (I Don’t Trust Men) saw week-to-week growth among Total Viewers 2+ (+5% to 1.9 million), Adults 18-49 (+2% to 885,000) and young Adults 18-34 (+4% to 391,000).
  • On Saturday, “Sábado Gigante” (Giant Saturday) helped make Univision the No. 1 and No. 2 network, respectively, among young Adults 18-34 and Adults 18-49, outperforming ABC, NBC and FOX in each demographic. The show averaged 1.6 million Total Viewers 2+, 660,000 Adults 18-49 and 275,000 young Adults 18-34.
  • On Sunday, Univision’s full primetime lineup ranked within the top 20 programs for the entire evening among Total Viewers 2+, Adults 18-49 and young Adults 18-34.
    • At 7 p.m., “Aquí y Ahora” (Here and Now) averaged 1.4 million Total Viewers 2+, 594,000 Adults 18-49 and 217,000 young Adults 18-34.
    • Next, the movie “Rudo y Cursi” averaged 1.1 million Total Viewers 2+, 587,000 Adults 18-49 and 244,000 young Adults 18-34.
    • At 10 p.m., “Sal y Pimienta” (Salt and Pepper) helped make Univision the No. 3 network among both young Adults 18-34 and Adults 18-49, outperforming CBS in each demographic. The show averaged 1.4 million Total Viewers 2+, 682,000 Adults 18-49 and 226,000 young Adults 18-34.

Broadcast Prime Network Rankers – Week of August 3, 2015 to August 9, 2015

Chart 8.3.15

Source: The Nielsen Company. NPM (08/03/2015-08/09/2015),  Live+SD. Mon-Sat 8pm-11pm/Sun 7pm-11pm.  Program Rankings based on broadcast networks only and include all programming with duration equal to or greater than 29 minutes.

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