Press

Univision Broadcast of "El Súper Clásico" Ranks as Most-Viewed Regular Season Club Soccer Match in the U.S. in 5 Years

Apr 27, 2015

On Sunday, April 26th, El Súper Clásico match on Univision Network, simulcast on UDN, delivered an average audience 3.0 million Total Viewers 2+ and 1.7 million Adults 18-49 with the broadcast of the Chivas de la Guadalajara vs. Club América match, making it the most-viewed regular season club soccer match in the U.S. in over 5 years. The game aired from 7:20 p.m. to 9:30 p.m. ET.

The Chivas vs. Club América match:

  • Audience increased +30% among Total Viewers and +20% among Adults 18-49 vs. last year’s Súper Clásico on UniMás.
  • Performance bested notable recent sports competition, including 35 NHL quarterfinal playoff games on the NBC Networks, and 6 NBA playoff games on ESPN, TNT and NBA TV.

Source: Nielsen, NPM, L+SD data, NHL and NBA games thru 4/23/15

LOCAL HIGHLIGHTS

Coverage of El Súper Clásico match made Univision the No. 1 broadcast station during the time period among:

  • Total Viewers 2+ in Los Angeles
  • Adults 18-49 and young Adults 18-34 in Los Angeles, Houston, Dallas, San Francisco, Phoenix and Sacramento

During El Súper Clásico, Univision stations had higher viewership than the ABC, CBS, NBC and FOX stations combined:

  • In Los Angeles among Adults 18-49 and young Adults 18-34
  • In Phoenix and Sacramento among young Adults 18-34

El Súper Clásico in the 2015 Clausura season showed year-to-year growth vs. 2014 El Súper Clásico match (on UniMás) among:

  • Total Viewers 2+ in New York, Miami, Houston, Chicago, Dallas, Phoenix and Sacramento
  • Young Adults 18-34 in Houston, Chicago, Dallas, Phoenix and Sacramento
  • Adults 18-49 in Houston, Chicago, Dallas and Sacramento

Source: Nielsen, NSI, (04/26/15), 7:15p.m.-9:30p.m. ET; live game across time zones. Growth based on average impressions compared to 2014 Super Clásico Clausura, UniMás, (3/30/14), 8:45p.m.-11:00p.m. ET; live game across time zones. Live +SD.

CONTACT: Esther Mireya Tejeda, 646.560.4829, emtejeda@univision.net

###

Related Articles

Press

Couple Impacted by Biden’s New Executive Action on Deportation Protections Speaks Out on AL PUNTO CON JORGE RAMOS

Sports

COMBATE GLOBAL Announces Featherweight Main Event “Kevin García Vs. Alberto Montes” For June 22 on Univision

SIGN ME UP FOR
By clicking submit you agree to our Privacy Policy and Terms of service.

Loading