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Univision Network Outperformed ABC, CBS, NBC or FOX on Six out of the Seven Nights Among Young Adults 18-34

Apr 21, 2015

Que Te Perdone Dios Helped Univision Rank No. 2 Mon-Fri 10pm Among Young Adults 18-34, Outperforming CBS and NBC

Univision Broadcast Prime Highlights – Week of April 13, 2015 to April 19, 2015

  • Last week (M-SU), Univision Network out-delivered one or more of the English-language broadcast networks (ABC, CBS, NBC or FOX) on six nights among young Adults 18-34.
  • “Amores con Trampa” (Fooled Into Love) helped make Univision the No. 4 networkamong young Adults 18-34 in the Monday-Friday 8 p.m. time period, outperforming FOX. The novela averaged 2.7 million Total Viewers 2+, 1.3 million Adults 18-49 and 543,000 young Adults 18-34.
  • Airing Monday to Friday 9 p.m.-10 p.m., “Hasta El Fin Del Mundo” (Until the End of Time) helped make Univision the No. 3 network among young Adults 18-34, outperforming NBC and FOX. The novela averaged 3.0 million Total Viewers 2+, 1.4 million Adults 18-49 and 557,000 young Adults 18-34.
  • At 10 p.m., “Que Te Perdone Dios” (Let God Forgive You) helped make Univision the No. 2 network among young Adults 18-34, outperforming CBS and NBC. The novela averaged 2.4 million Total Viewers 2+, 1.1 million Adults 18-49 and 429,000 young Adults 18-34.
  • Airing “Sabado Gigante” (Giant Saturday), Univision ranked as the No. 3 network on Saturday night among young Adults 18-34, outperforming ABC and CBS. “Sabado Gigante” (Giant Saturday) averaged 2.0 million Total Viewers 2+, 813,000 Adults 18-49 and 342,000 young Adults 18-34.
  • On Sunday, Univision’s full primetime lineup ranked within the top 20 programs for the entire evening among Total Viewers 2+, Adults 18-49 and young Adults 18-34.
    • At 7 p.m., “Aqui y Ahora” (Here and Now) saw week-to-week growth among Adults 18-49 (+4% to 634,000) and young Adults 18-34 (+4% to 262,000).
    • Next, the concert special “Selena Vive” averaged 2.3 million Total Viewers 2+, 954,000 Adults 18-49 and 415,000 young Adults 18-34.
    • At 10 p.m., “Sal y Pimienta” (Salt and Pepper) helped make Univision the No. 3 network among both young Adults 18-34 and Adults 18-49, outperforming NBC in each demographic. The show averaged 2.4 million Total Viewers 2+, 1.0 million Adults 18-49 and 424,000 young Adults 18-34.

Broadcast Prime Network Rankers – Week of April 13, 2015 to April 19, 2015

chart week of 04.13.15

Source: The Nielsen Company. NPM (04/13/2015-04/19/2015), Live+SD. Mon-Sat 8pm-11pm/Sun 7pm-11pm.
Program Rankings based on broadcast networks only and include all programming with duration equal to or greater than 29 minutes.

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