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Univision Network Ranked No. 4 Last Week Among Young Adults 18-34, Outperforming CBS

Mar 10, 2015

Que Te Perdone Dios Helped Univision Rank No. 1 Among Young Adults 18-34 Monday-Friday 10pm for the Second Time Since its Premiere Week

Univision Broadcast Prime Highlights
Week of March 2, 2015 to March 8, 2015


Last week (M-SU), Univision Network ranked No. 4 in primetime among Young Adults 18-34, outperforming CBS. Univision out-delivered one or more of the English-language broadcast networks every night among Young Adults 18-34.

Versus the same week last year, Univision saw growth among Total Viewers 2+ (+11%), Adults 18-49 (+6%) and Young Adults 18-34 (+7%).

“Mi Corazón es Tuyo” (My Heart is Yours) helped make Univision the No. 3 network among Young Adults 18-34 in the Monday-Friday 8pm time period, outperforming CBS and FOX. The novela averaged 3.7 million Total Viewers 2+, 1.8 million Adults 18-49 and 842,000 Young Adults 18-34.

Airing Monday to Friday 9pm-10pm, “Hasta El Fin Del Mundo” (Until the End of Time) helped make Univision the No. 4 network among Young Adults 18-34, outperforming CBS. The novela averaged 3.3 million Total Viewers 2+, 1.6 million Adults 18-49 and 713,000 Young Adults 18-34.

At 10pm, “Que Te Perdone Dios” (Let God Forgive You) helped make Univision the No. 1 network among Young Adults 18-34 for the second time since its premiere week (1/19/15). The novela averaged 2.7 million Total Viewers 2+, 1.3 million Adults 18-49 and 577,000 Young Adults 18-34.

Airing “Sabado Gigante” (Giant Saturday), Univision ranked as the No. 2 and No. 3 network, respectively, on Saturday night among Young Adults 18-34 and Adults 18-49, outperforming CBS and FOX in each demographic. “Sabado Gigante” (Giant Saturday) grew week-to-week among Adults 18-49 (+7% to 792,000).

On Sunday, Univision ranked as the No. 3 network among both Young Adults 18-34 and Adults 18-49, outperforming CBS and NBC in each demographic. Univision’s full primetime lineup ranked within the top 20 programs for the entire evening among Total Viewers 2+, Adults 18-49 and Young Adults 18-34.

  • At 7pm, “Aqui y Ahora” (Here and Now) helped make Univision the No. 3 and No. 4 network, respectively, among Young Adults 18-34 and Adults 18-49, outperforming NBC in each demographic. The show averaged 1.9 million Total Viewers 2+, 930,000 Adults 18-49 and 397,000 Young Adults 18-34.
  • Airing 8pm-10:05pm, “Nuestra Belleza Latina” (Our Latin Beauty) helped make Univision the No. 3 network among both Young Adults 18-34 and Adults 18-49, outperforming CBS and NBC in each demographic. The show averaged 3.2 million Total Viewers 2+, 1.5 million Adults 18-49 and 646,000 Young Adults 18-34.
  • At 10:05pm, “Sal y Pimienta” (Salt and Pepper) helped make Univision the No. 2 network among both Young Adults 18-34 and Adults 18-49, outperforming CBS and NBC in each demographic. The show saw week-to-week growth among Total Viewers 2+ (+9% to 2.7 million), Adults 18-49 (+6% to 1.3 million) and Young Adults 18-34 (+17% to 560,000).

Broadcast Prime Network Rankers
Week of March 2, 2015 to March 8, 2015

weekly highlights table 3.10.15

Source: The Nielsen Company. NPM (03/02/2015-03/08/2015), (02/23/2015-03/01/2015), (03/03/2014-03/09/2014), Live+SD. Mon-Sat 8pm-11pm/Sun 7pm-11pm. Program Rankings based on broadcast networks only and include all programming with duration equal to or greater than 29 minutes.

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