UniMás was the No. 2 Spanish-Language Network for the Fourth Consecutive Saturday Night, Outperforming Telemundo Among Total Viewers 2+, Adults 18-49 and Adults 18-34

By Univision PR Team

Feb 3, 2015

UniMás Delivered More Viewers Than the Combined Audience of Estrella, Azteca and MundoFox Among Adults 18-49 and Adults 18-34

UniMás Broadcast Prime Highlights – Week of January 26, 2015 to February 1, 2015

  • UniMás out-delivered Telemundo for the fourth consecutive Saturday night among Total Viewers 2+ (+40%), Adults 18-49 (+71%) and Adults 18-34 (+79%). 

UniMás kicked off primetime with a Liga Mexicana soccer match between Guadalajara and Pachuca.  The 8pm match, which ended in victory for Guadalajara (1-0), attracted 735,000 Total Viewers 2+, 462,000 Adults 18-49 and 234,000 Adults 18-34.  In fact, UniMás’ soccer match out-delivered Telemundo’s prime soccer match (Leon vs Chiapas) by +82% among Total Viewers 2+ and more than doubled the Adults 18-49 (+118%) and Adults 18-34 (+157%) viewership.

In fact, UniMás’ entire primetime lineup, including the 8pm soccer match and Cantinflas film “Un Quijote Sin Mancha,” outperformed Telemundo’s  prime telecasts of “Futbol Estelar Leon” and Cine Millonario “Quantum of Solace.”

  • UniMás held its position as the No. 2 Spanish-language network on Sunday night, delivering more Total Viewers 2+ (+29%), Adults 18-49 (+39%) and Adults 18-34 (+80%) than Telemundo.  
  • UniMás, on average, delivered more viewers than the combined audience of Estrella, Azteca and MundoFox among Adults 18-49 (+19%) and Adults 18-34 (+53%). 
  • Compared to its previous week performance, the 8pm Mon-Fri edition of “El Chavo” reported increases among Total Viewers 2+ (+13% to 548,000), Adults 18-49 (+17% to 292,000) and Adults 18-34 (+16% to 162,000).

Weekly Ratings Chart 1 26 15

Source: The Nielsen Company, NPM (01/26/2015-02/01/2015) and Prior Week (01/19/2015-01/25/2015). (Mon-Sat 8pm-11pm/Sun 7pm-11pm), Live+SD.

Related Articles


Univision and Paradies Lagardère Inaugurate First Univision-Branded Store at John F. Kennedy International Airport


Liga BBVA MX’s Balón de Oro 2023 Announces the Award Nominees

Please enter a valid e-mail address.
Sign me up for
Weekly Hispanic segment insights
Get the latest news from Univision
The latest from the Univision Sports team
Learn from our experts on Hispanic consumers

Thank you, you'll be receiving newsletter updates from us in your email inbox.