Press

Univision Network Ranked No. 4 for the Week Among Adults 18-34, Outperforming ABC

By Univision PR Team

Jan 14, 2015

Univision Broadcast Prime Highlights
Week of January 5, 2015 to January 11, 2015

This week (M-SU), Univision Network ranked No. 4 in primetime among Adults 18-34, outperforming ABC (+8%).

  • Univision out-delivered one or more of the English-language broadcast networks (ABC, CBS, NBC or FOX) every night among Adults 18-34.
  • Versus the same week last year, Univision reported growth among Adults 18-34 (+4%) while ABC, CBS and NBC reported declines.

“Mi Corazón es Tuyo” (My Heart is Yours) helped make Univision the No. 3 and No. 4 network, respectively, among Adults 18-34 and Adults 18-49 in the time period, outperforming NBC in each demographic. The novela saw growth over the prior week among Total Viewers 2+ (+8% to 3.6 million).

Airing Monday to Friday 9pm-10pm, “Hasta El Fin Del Mundo” (Until the End of Time) helped make Univision the No. 3 and No. 4 network, respectively, among Adults 18-34 and Adults 18-49 in the time period, outperforming NBC in each demographic. The novela saw growth over the prior week among Total Viewers 2+ (+17% to 3.7 million), Adults 18-49 (+11% to 1.8 million) and Adults 18-34 (+17% to 882,000).

At 10pm, “La Malquerida” (The Unloved) saw growth over the prior week among Total Viewers 2+ (+12% to 2.6 million), Adults 18-49 (+10% to 1.3 million) and Adults 18-34 (+9% to 587,000).

Airing “Sabado Gigante” (Giant Saturday), Univision ranked as the No. 3 network on Saturday night among both Adults 18-34 and Adults 18-49, outperforming ABC and CBS in each demographic. “Sabado Gigante” (Giant Saturday) averaged 2.2 million Total Viewers 2+, 835,000 Adults 18-49 and 373,000 Adults 18-34.

On Sunday night, Univision ranked as the No. 4 network among Adults 18-34, outperforming ABC. Univision’s full primetime lineup ranked within the top 20 programs for the entire evening among Total Viewers 2+, Adults 18-49 and Adults 18-34.

  • At 10pm, “Sal y Pimienta” (Salt and Pepper) saw growth over the prior week among Total Viewers 2+ (+6% to 2.0 million), Adults 18-49 (+7% to 990,000) and Adults 18-34 (+5% to 466,000).

Broadcast Prime Network Rankers
Week of January 5, 2015 to January 11, 2015

weekly ratings Jan 5-11 of 2015

Source: The Nielsen Company. NPM (01/05/2015-01/11/2015), ((12/29/2014-01/04/2015), ( 01/06/2014-01/12/2014) Live+SD. Mon-Sat 8pm-11pm/Sun 7pm-11pm.
Program Rankings based on broadcast networks only and include all programming with duration greater than 29 minutes.

###

Related Articles

Press

ViX+ Presents Trailer for MEXZOMBIES

Press

Univision Set to Premiere Late Night Show DE NOCHE PERO SIN SUEÑO Hosted by Adrián Uribe

Please enter a valid e-mail address.
Sign me up for
Weekly Hispanic segment insights
Get the latest news from Univision
The latest from the Univision Sports team
Learn from our experts on Hispanic consumers

Thank you, you'll be receiving newsletter updates from us in your email inbox.

Loading