Univision Closes Tuesday as No. 1 Broadcast Station in the 9 p.m. Hour in Los Angeles, Houston, and Phoenix Among Adults 18-49, Regardless of Language
MIAMI – FEBRUARY 18, 2022 — Tuesday night’s must-see finale of “Vencer el Pasado” (Overcome the Past), led by a star-studded cast featuring Angelique Boyer, Sebastián Rulli and Erika Buenfil, the third drama in the critically acclaimed “Vencer” franchise, airing at 9 p.m. ET/PT (8 CT) and an original production by TelevisaUnivision, reached 2.5 million Total Viewers 2+ during its one-hour telecast and made Univision the No. 2 network on all of television, regardless of language in the 9 p.m. hour and for the entire night, outperforming ABC, CBS, FOX, The CW and all cable networks among Adults 18-49 and Adults 18-34.
- The finale averaged 2.1 million Total Viewers 2+, 829,000 Adults 18-49 and 309,000 Adults 18-34, marking its second highest-rated telecast in its full-run among Total Viewers 2+. “Vencer el Pasado” also delivered double-digit audience growth compared to its premiere telecast among Total Viewers 2+ (+33%), Adults 18-49 (+38%) and Adults 18-34 (+28%).
- “Vencer el Pasado” ranked as the second and third most-watched program on all of television, regardless of language during primetime among Adults 18-49 and Adults 18-34, respectively. It was also the No. 1 program on all of television, regardless of language on this night with U.S. Hispanics among Total Viewers 2+ and Adults 18-49.
- “Vencer el Pasado” propelled Univision to a first-place finish on Spanish-language television for the entire night with double-digit audience advantages over Telemundo among Total Viewers 2+ (+63% advantage), Adults 18-49 (+78% advantage) and Adults 18-34 (+89% advantage).
In its full run, “Vencer el Pasado” averaged 1.7 million Total Viewers 2+, 702,000 Adults 18-49 and 251,000 Adults 18-34. The series delivered audience growth during its final month compared to its premiere month among Total Viewers 2+ (+15%), Adults 18-49 (+16%) and Adults 18-34 (+6%) and made Univision the No. 1 Spanish-language network in the weeknight 9 p.m. hour with double-digit audience advantages over Telemundo among Total Viewers 2+ (+44% advantage), Adults 18-49 (+59% advantage) and Adults 18-34 (+68% advantage).
“Vencer el Pasado” ranks among the top 5 most-watched primetime dramas on all of television, regardless of language in the current 2021/2022 season alongside other Univision titles with No. 1 “Si Nos Dejan,” No. 2 “La Desalmada,” No. 3 “Soltero Con Hijas,” No. 4 “Vencer el Pasado,” and No. 5 “Madre” among U.S. Hispanic Adults 18-49.
Source: Nielsen, NPM Tuesday (02/15/2022) 8:00pm-11:00pm, ad-supported networks, Live+SD. Vencer el Pasado full-run based on 10/12/2021-01/30/2022, Live+7 and 01/31/2022-02/15/2022, Live+SD. Top ranked primetime dramas in current season based on NPM-H (09/20/2021-01/30/2022, Live+7 and 01/31/2022-02/15/2022, Live+SD), Mon-Sat 8:00pm-11:00pm/Sun 7:00pm-11:00pm, ad-supported networks, excludes repeats.
Local Highlights
“Vencer el Pasado” finale was the No. 1 broadcast program of the day among:
- Adults 18-34, Adults 18-49 and Adults 25-54 in Los Angeles
“Vencer el Pasado” finale made Univision the No. 1 broadcast station in the time period (9:00p-10:00p ET/PT) regardless of language, among:
- Total Viewers 2+ in Los Angeles
- Adults 18-34 and Adults 18-49 in Los Angeles, Houston and Phoenix
- Adults 25-54 in Los Angeles and Houston
“Vencer el Pasado” finale made Univision the No. 2 broadcast station in the time period (9:00p-10:00p ET/PT) regardless of language, among:
- Total Viewers 2+ in Houston, Dallas, Chicago and Phoenix
- Adults 18-34 in Dallas, Chicago and Sacramento
- Adults 18-49 in Miami, Dallas, Chicago, San Francisco and Sacramento
- Adults 25-54 in Miami, Dallas, Chicago, Phoenix, San Francisco and Sacramento
Nielsen, NSI, LPM+PPM Vencer El Pasado finale on Univision (02/15/2022), 9:00 pm-10:00 pm ET/PT; 8:00 pm-9:00 pm CT/MT. Rankings based on DMA impressions, rounded to the thousand. Total Day Rankings based on broadcast programming only. Top 9 markets: Los Angeles, New York, Miami, Houston, Dallas, Chicago, Phoenix, San Francisco and Sacramento.
Visit corporate.televisaunivision.com for more information on TelevisaUnivision and follow UnivisionPRTeam on Twitter and Instagram.
CONTACT: Maria Areco, 305-775-7381, mareco@univision.net
###
