Press Univision in the News

Rapid TV News: Sábado Futbolero drives Univision to Saturday Night Victory

By Univision PR Team

Sep 5, 2019

By: Gabriel Miramar-Garcia


US Hispanic broadcaster Univision captured on 31 August the No 2 broadcast network ranking for the entire night, outperforming CBS, NBC and FOX among adults 18-49 and adults 18-34 with live coverage of Sábado Futbolero.

The matches also propelled Univision to a first-place finish on Spanish-language television for the entire night with double-digit audience advantages over Telemundo among adults 18-49 (+15% adv.) and total viewers 2+ (+30% adv.).

The win means that for the fourth consecutive week, Univision out-delivered one or more of the English-language broadcast networks (ABC, CBS, NBC or FOX) on six out of seven nights among adults 18-34. It also finished ahead of CBS, FOX and The CW during primetime among adults 18-34 for the entire week.

Weeknight highlights included Univision’s Juntos, El Corazón Nunca Se Equivoca, which averaged its highest-rated weekly performance with week-over-week audience gains among total viewers 2+ (+9% to 1.1 million), adults 18-49 (+2% to 425,000) and adults 18-34 (+13% to 194,000), marking the second consecutive week of audience growth since its premiere. The series also attracted more adult 18-34 viewers than first-run episodes of ABC’s Reef Break; NBC’s Hollywood Game Night; FOX’s BH90210, So You Think You Can Dance and What Just Happened??! With Fred Savage; as well as The CW’s entire original primetime line-up.

Friday night’s finale of La Reina Soy Yo meanwhile delivered 1.3 million total viewers 2+, 496,000 adults 18-49 and 248,000 adults 18-34, positioning Univision as the No 1 broadcast network during the 8pm hour, outperforming ABC, CBS, NBC, FOX and The CW among adults 18-34 as well as the No 2 broadcast network, ahead of ABC, CBS, FOX and The CW among adults 18-49.

Source: Rapid TV News


Related Articles

Univision in the News

Cablefax Daily: Univision Gives the Classics a Makeover

Univision in the News

The Nation: Jorge Ramos Was the Best Debate Moderator Yet

Please enter a valid e-mail address.
Sign me up for
Weekly Hispanic segment insights
Get the latest news from Univision
The latest from the Univision Sports team
Learn from our experts on Hispanic consumers

Thank you, you'll be receiving newsletter updates from us in your email inbox.