Press Ratings Bulletin

Univision Outperforms CBS During Primetime Among Adults 18-49 and Ranks Second with Adults 18-34 for Entire Week

By Univision PR Team

May 27, 2020

“Como Tú No Hay 2” Propels Univision To Victory Over ABC, CBS and NBC in the Weeknight 10 P.M. Hour Among Key Adult 18-49 and Adult 18-34 Viewers

Univision Captures No. 1 Broadcast Network Ranking from 9 P.M. to 10 P.M., Ahead of ABC, CBS, NBC and FOX Among Adults 18-34 with “Amor Eterno”

Univision Broadcast Prime Highlights – Week of May 18, 2020 to May 24, 2020

  • Univision captured the No. 2 broadcast network during primetime, outperforming ABC, CBS, NBC and The CW for the second consecutive week with 267,000 Adults 18-34 and finished as the fourth most-watched network, ahead of CBS and The CW with 609,000 Adults 18-49.
  • Univision increased its primetime audience from the comparable week last year among Total Viewers 2+ (+21% to 1.5 million), Adults 18-49 (+9% to 609,000) and Adults 18-34 (+18% to 267,000), marking the tenth consecutive week of audience growth.
  • Univision out-delivered one or more of the English-language broadcast networks (ABC, CBS, NBC or FOX) on every single night last week among Adults 18-49 and Adults 18-34.
  • Univision ranked as the No. 1 Spanish-language network in primetime for the twenty-sixth consecutive week with double-digit audience advantages over Telemundo among Total Viewers 2+ (+89% adv.), Adults 18-49 (+83% adv.) and Adults 18-34 (+98% adv.).
  • Univision finished the 2019/2020 broadcast season as the No. 1 Spanish-language network during primetime for the twenty-eighth consecutive broadcast season with double-digit audience advantages over Telemundo among Total Viewers 2+ (+36% adv.), Adults 18-49 (+29% adv.) and Adults 18-34 (+26% adv.).
  • Averaging more than half-a-million Adult 18-49 viewers, “Te Doy La Vida” (651,000), “Amor Eterno” (795,000) and “Como Tu No Hay 2” (777,000) positioned Univision as the No. 1 Spanish-language network with double-to-triple digit audience advantages over Telemundo during the respective weeknight hours of 8 p.m. (+45% adv.), 9 p.m. (+112% adv.) and 10 p.m. (+169% adv.).
  • Airing weeknights at 8 p.m., “Te Doy La Vida” delivered 1.7 million Total Viewers 2+, 651,000 Adults 18-49 and 294,000 Adults 18-34 and propelled Univision to a second-place finish on broadcast television for the second consecutive week, outperforming ABC, CBS, NBC and The CW with Adults 18-34. The series also averaged more Total Viewers 2+ (+41% adv.), Adults 18-49 (+45% adv.) and Adults 18-34 (+54% adv.) than Telemundo’s “Cennet.”
  • For the fourth consecutive week, Univision captured the No. 1 broadcast network ranking in the Monday through Friday 9 p.m. to 10 p.m. time slot, ahead of ABC, CBS, NBC, FOX and The CW among Adults 18-34 with “Amor Eterno.” The Turkish novela averaged doubled the audience levels of Telemundo’s “100 Dias Para Enamorarnos” with 2.1 million Total Viewers 2+, 795,000 Adults 18-49 and 362,000 Adults 18-34.
  • Univision’s “Como Tu No Hay 2” attracted 1.7 million Total Viewers 2+, 777,000 Adults 18-49 and 346,000 Adults 18-34, making it the top-rated broadcast network, out-delivering ABC, CBS and NBC in the weeknight 10 p.m. hour with Adults 18-49 and Adults 18-34. The romantic comedy also drew in nearly three times more Total Viewers 2+, Adults 18-49 and Adults 18-34 than Telemundo’s “La Reina Del Sur II Edicion Especial.”
  • On every single weeknight last week, Univision’s “Te Doy La Vida,” “Amor Eterno” and “Como Tú No Hay 2” ranked within the top 5 programs on all of broadcast television with more Adult 18-34 viewers than first-run episodes of ABC’s “The Baker and The Beauty” and “To Tell The Truth;” CBS’ “Broke,” “Man With a Plan” and “S.W.A.T;” NBC’s “Celebrity Escape Room” and “Songland;” FOX’s “Labor of Love” as well as The CW’s “Burden of Truth,” “DC’s Legends of Tomorrow,” “DC’s Stargirl,” “In The Dark,” “Roswell New Mexico” and “The Hundred.”
  • With the movie presentation of “No Se Aceptan Devoluciones,” Univision finished among the top-rated broadcast networks for the entire night on Sunday, ahead of ABC, NBC and The CW with Adults 18-34 and ahead of NBC and The CW with Adults 18-49. “No Se Aceptan Devoluciones” more viewers to the network’s Sunday 8:00 p.m. to 10:30 p.m. time slot from that of the prior Sunday among Total Viewers 2+ (+39% to 1.2 million), Adults 18-49 (+28% to 476,000) and Adults 18-34 (+22% to 181,000) and ranked as the third and sixth most-watched program on broadcast television with the respective 18 to 34 and 18 to 49 demographics. The movie also drove Univision to a first-place finish on Spanish-language television with double-to-triple digit audience advantages over Telemundo for the entire night among Total Viewers 2+ (+113% adv.), Adults 18-49 (+83% adv.) and Adults 18-34 (+94% adv.).
  • Univision concluded the May 2020 Sweep period as the No. 2 broadcast network in primetime, outperforming ABC, CBS, NBC, The CW and Telemundo among Adults 18-34 while also finished as the No. 1 Spanish-language network for the twenty-seventh time in any May Sweep with double-digit audience advantages over Telemundo among Total Viewers 2+ (+68% adv.), Adults 18-49 (+53% adv.) and Adults 18-34 (+58% adv.).

Source: Nielsen, NPM (05/18/2020-05/24/2020) Mon-Sat 8pm-11pm/Sun 7pm-11pm, Live+SD.

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