Press

UniMás Outperforms The CW for Third Consecutive Sunday Night By Double-Digits Among Adults 18-34

Mar 12, 2019

UniMás Broadcast Prime Highlights – Week of March 4, 2019 to March 10, 2019
For the third consecutive Sunday, UniMás out-delivered The CW for the entire night with double-digit audience advantages among Adults 18-34 (+37% adv.) with a line-up that included “Cine De Las Estrellas: Snitch” and “Cine de las Estrellas: Drive Angry.”
UniMás delivered an average audience of 355,000 Total Viewers 2+, 160,000 Adults 18-49 and 68,000 Adults 18-34 during primetime.
At 10 p.m., Season 2 of UniMás’ “Rosario Tijeras” delivered audience gains among Total Viewers 2+ (+3% to 320,000), Adults 18-49 (+6% to 152,000) and Adults 18-34 (+7% to 63,000) versus the previous week.
UniMás attracted more Adults 18-49 (+18% adv.) and Adults 18-34 (+21% adv.) than the combined audience of Azteca and Estrella TV during primetime.

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