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Univision’s Premiere of “Como Tú No Hay 2” Tops All of Television Among A18-49 and A18-34 in the 10 p.m. Hour

By Univision PR Team

Apr 28, 2020

MIAMI – APRIL 28, 2020 – Univision’s premiere of romantic comedy “Como Tú No Hay 2,” which tells the story of twins Ricardo and Toño, separated at birth, but reunited under unexpected circumstances, reached 3.6 million Total Viewers 2+ who tuned in to all or part of the one-hour telecast. Airing at 10 p.m. ET/ 9 p.m. CT, “Como Tú No Hay 2” averaged 2.1 million Total Viewers 2+, 941,000 Adults 18-49 and 326,000 Adults 18-34, propelling Univision to the No. 1 network ranking regardless of language among Adults 18-49 and Adults 18-34 during the premiere.

Featuring actor Adrián Uribe as twins Ricardo and Toño, the premiere of “Como Tú No Hay 2” was among the top three most-watched programs on television with Adults 18-49 and Adults 18-34, and positioned Univision ahead of CBS with Adults 18-49 and both CBS and NBC with Adults 18-34 for the entire night. Overall, the program delivered more Adults 18-49 and Adults 18-34 than the original primetime line-ups on ABC (“The Bachelor Presents: Listen To Your Heart” and “The Baker and The Beauty”) as well as first-run episodes of NBC’s “Songland,” FOX’s “Prodigal Son” as well as The CW’s “Whose Line Is It Anyway” and “Roswell New Mexico.”

The modern romantic comedy outperformed Telemundo head-to-head in the 10 p.m. hour with double the audience among Total Viewers 2+ and Adults 18-49, as well as nearly two times more Adults 18-34. “Como Tú No Hay 2” also drove Univision to the No. 1 Spanish-language network ranking during primetime with double-digit audience advantages over Telemundo among Total Viewers 2+ (+86% advantage), Adults 18-49 (+74% advantage) and Adults 18-34 (+49% advantage). “Como Tú No Hay 2” ranks as the highest-rated primetime novela/series premiere in the 2019/2020 Season thus far on Spanish-language Television among Total Viewers 2+.

Univision’s primetime lineup featuring “Te Doy La Vida,” “Amor Eterno” and the one-hour premiere of “Como Tú No Hay 2,” attracted more Total Viewers 2+ (+33%), Adults 18-49 (+40%) and Adults 18-34 (+40%) versus the comparable night last year.

Source: Nielsen, NPM Monday (04/27/2020) 8:00pm-11:00pm. Reach based on NPM Fast Cume, Persons 2+, 1+ minute qualified audience (short term and long term visitors included). Live+SD.

Local Highlights:
“Como Tu No Hay 2” was the No. 1 broadcast program in Network Prime among:

  • Total Viewers 2+ in Los Angeles
  • Adults 18-34 in Los Angeles, Miami and Houston
  • Adults 18-49 in Los Angeles, Miami, Houston and Dallas
  • Adults 25-54 in Los Angeles, Houston, Dallas

The “Como Tu No Hay 2” debut made Univision the No. 1 broadcast station during the time period (10:00pm-11:00pm ET/PT), excluding stations airing local news, among:

  • Total Viewers 2+ in Los Angeles, Miami, Houston, Dallas and Phoenix
  • Adults 18-34 in Los Angeles, Miami, Houston, Dallas, Chicago, Phoenix and Atlanta
  • Adults 18-49 and Adults 25-54 in Los Angeles, New York, Miami, Houston, Dallas, Chicago, Phoenix and Atlanta

Nielsen, NSI, LPM+PPM, Como Tu No Hay 2 Debut on Univision (04/27/2020), 10:00 pm – 11:00 pm ET/PT; 9:00 pm- 10:00 pm CT/MT. Amor Eterno 2 airs on Univision 8:00 pm – 9:00 pm ET/PT; 7:00 pm- 8:00 pm CT/MT. Network Prime TP M-Sa 8p-11p, Su 7p-11p (Fox/CW: M-Sa 8p-10p, Su 7p-10p) ET/PT, M-Sa 7p-10p, Su 6p-10p (Fox/CW: M-Sa 7p-9p, Su 6p-9p) CT/MT. Rankings based on DMA impressions, rounded to the thousand. Live+SD. *Tied with Te Doy La Vida on Univision in Phoenix.

Visit corporate.univision.com/newco for more information on Univision, and follow @UnivisionPRTeam on Twitter and Instagram.

CONTACT:  Kevin Sornatale, 212-455-5259, ksornatale@univision.net 

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