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Univision Network’s La Banda Experienced Double-Digit Week-to-Week Growth Among Key Demographics

By Univision PR Team

Sep 20, 2016

Univision Broadcast Prime Highlights
Week of September 12, 2016 to September 18, 2016

On Sunday, “La Banda” experienced double-digit week-to-week growth among Total Viewers 2+ (+11% to 1.5 million), Adults 18-49 (+20% to 645,000) and young Adults 18-34 (+16% to 273,000). Also…

  • Airing 7pm, “Sal y Pimienta” (Salt and Pepper) saw week-to-week growth among Total Viewers 2+ (+27% to 1.4 million), Adults 18-49 (+17% to 514,000) and young Adults 18-34 (+14% to 195,000).
  • At 10pm, “Aquí y Ahora” (Here and Now) saw week-to-week growth among Adults 18-49 (+2% to 552,000) and young Adults 18-34 (+10% to 241,000).

For the week of September 12th, Univision out-delivered one or more of the English-language broadcast networks (ABC, CBS, NBC or FOX) on five nights among young Adults 18-34.

Airing Mon-Fri 8pm, “Despertar Contigo” (Waking Up With You) averaged 1.5 million Total Viewers 2+, 644,000 Adults 18-49 and 304,000 young Adults 18-34.

Airing Mon-Fri 9pm, “Tres Veces Ana” (Three Times Ana) averaged 1.8 million Total Viewers 2+, 797,000 Adults 18-49 and 343,000 young Adults 18-34.

Airing Mon-Fri 10pm, “El Color de la Pasion” (The Color of Passion) averaged 1.5 million Total Viewers 2+, 654,000 Adults 18-49 and 278,000 young Adults 18-34.

Univision’s Sábado Futbolero double-header featured Tigres vs. Puebla and America vs. Leon.

  • Airing 7:55-9:57pm, Tigres vs. Puebla averaged 931,000 Total Viewers 2+, 427,000 Adults 18-49 and 183,000 young Adults 18-49.
  • Next, America vs. Leon averaged 1.3 million Total Viewers 2+, 675,000 Adults 18-49 and 263,000 young Adults 18-34.

Broadcast Prime Network Rankers
Week of September 12, 2016 to September 18, 2016

broadcast-prime-network-rankers-week-of-september-12-to-18

Source: Nielsen. NPM (09/12/2016-09/18/2016), Live+SD. Mon-Sat 8pm-11pm/Sun 7pm-11pm.

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