On Saturday, Univision Ranked No. 2 Among Adults 18-49 and Young Adults 18-34 with Back-to-Back "Va Por Ti" Telecasts

By Univision PR Team

Sep 7, 2016

Univision Broadcast Prime Highlights
Week of August 29, 2016 to September 4, 2016

On Saturday, back-to-back episodes of “Va Por Ti” (Go for It) helped Univision rank as the No. 2 broadcast network among both young Adults 18-34 and Adults 18-49, outperforming CBS, NBC and FOX in each demographic.

  • Airing 7pm, the first telecast averaged 1.4 million Total Viewers 2+, 530,000 Adults 18-49 and 242,000 young Adults 18-34.
  • Next, the semi-final aired 9:12pm-11pm, averaging 1.8 million Total Viewers 2+, 725,000 Adults 18-49 and 337,000 young Adults 18-34.

For the week of August 29th, Univision:

  • Ranked as the No. 4 broadcast network among young Adults 18-34, outperforming CBS and FOX.
  • Out-delivered one or more of the English-language broadcast networks (ABC, CBS, NBC or FOX) every night among young Adults 18-34.
  • Saw week-to-week growth among Total Viewers 2+ (+4%).

Airing Mon 8-10pm, Univision’s two-hour finale of “Un Camino Hacia el Destino” (A Path to Destiny):

  • Averaged 2.6 million Total Viewers 2+, 1.1 million Adults 18-49 and 492,000 young Adults 18-34.
  • Attracted more viewers to the time period compared to the prior four Mondays (+32% Total Viewers 2+, +27% Adults 18-49) and the comparable Monday in 2015 (+13% Total Viewers 2+, +10% Adults 18-49).

Airing Tue-Fri 8pm, the premiere week of “Despertar Contigo” (Waking Up with You) averaged 1.7 million Total Viewers 2+, 687,000 Adults 18-49 and 327,000 young Adults 18-34.

Airing Tue-Fri 9pm, “Tres Veces Ana” (Three Times Ana) averaged 1.8 million Total Viewers 2+, 788,000 Adults 18-49 and 343,000 young Adults 18-34.

Airing Mon-Fri 10pm, “Narcos” averaged 1.0 million Total Viewers 2+, 451,000 Adults 18-49 and 218,000 young Adults 18-34.

Broadcast Prime Network Rankers
Week of August 29, 2016 to September 4, 2016

Broadcast Prime Network Rankers - Aug 29 to Sept 4, 2016

Source: Nielsen. NPM (08/29/2016-09/04/2016), Live+SD. Mon-Sat 8pm-11pm/Sun 7pm-11pm. Program Rankings based on broadcast networks only and include all programming with duration equal to or greater than 29 minutes.

Related Articles


DE NOCHE PERO SIN SUEÑO Features Isaac Hernández and Natalia Jiménez as Special Guests this Sunday, April 1


ViX Starts Production of Eleven Original Projects During the First Quarter of the Year

Please enter a valid e-mail address.
Sign me up for
Weekly Hispanic segment insights
Get the latest news from Univision
The latest from the Univision Sports team
Learn from our experts on Hispanic consumers

Thank you, you'll be receiving newsletter updates from us in your email inbox.