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UniMás Ranked as the No. 2 Spanish-Language Network for the Fifth Consecutive Saturday Night, Delivering More Adults 18-49 Viewers Than Telemundo

Jun 23, 2015

UniMás Surpassed Telemundo as the No. 2 Spanish-Language Network on Sunday Night With Adults 18-49 and Young Adults 18-34

UniMás Broadcast Prime Highlights
Week of June 15, 2015 to June 21, 2015

UniMás ranked as the No. 2 Spanish-language network for the fifth consecutive Saturday night, delivering more Adults 18-49 (+1%) viewers than Telemundo. UniMás also secured the No. 2 Spanish-language network rank for the fourth consecutive week among Total Viewers 2+ (+18% more viewers than Telemundo).

  • UniMás’ back-to-back feature film presentations of “Entrega Inmediata” followed by “Stingers” outperformed Telemundo’s entire primetime movie lineup with Total Viewers 2+.
  • Season to-date, UniMás outperforms Telemundo as the No. 2 Spanish-language network during Saturday primetime with Total Viewers 2+ (+21%), Adults 18-49 (+17%) and young Adults 18-34 (+6%).

On Sunday night, UniMás surpassed Telemundo as the No. 2 Spanish-language network with Adults 18-49 (+6%) and young Adults 18-34 (+5%).

Airing during the 8pm hour (Monday-Friday), UniMás’ feature films grew its audience compared to the prior week among Total Viewers 2+ (+1% to 458,000) and Adults 18-49 (+4% to 246,000).

Following at 9pm, UniMás’ Cineplex Movies grew the Monday-Friday 9pm-11pm time period Total Viewers 2+ (+21% to 457,000), Adults 18-49 (+15% to 236,000) and young Adults 18-34 (+20% to 102,000) over the prior week.

Compared to the prior week, UniMás increased its prime viewership among Total Viewers 2+ (+5% to 506,000) and Adults 18-49 (+2% to 269,000).

UniMás, on average, delivered more viewers than the combined audience of Estrella, Azteca and MundoFox among Total Viewers 2+ (+27%), Adults 18-49 (+70%) and more than double the young Adults 18-34 (+105%).

UniMás Broadcast Prime Highlights
Week of June 15, 2015 to June 21, 2015

Broadcast Prime Network Rankers - Week of June 15 to 21 - 2015

Source: The Nielsen Company, NPM (06/15/2015-06/21/2015) and Prior Week (06/08/2015-06/14/2015). Mon-Sat 8pm-11pm/Sun 7pm-11pm, Live+SD.
Program ranking excludes program with duration <29 min. Season to-date averages based on Most Current.

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