Blog Sports

Strong Distribution Drives UDN Audience Growth

By Rick Resnick, SVP - Sales Marketing Strategy and Solutions

UDN (Univision Deportes Network), the No.1 Spanish-language sports network, is the leader in distribution among all Spanish-language sports networks. It is available in 45.5 million homes, more than 2x the available audience for Fox Deportes (21.5 million), ESPN Deportes (19.8 million), and beIN Sports en Español (15.4 million).

UDN’s lead in distribution has helped the network to register a larger audience than all other direct competitors YTD in primetime: +188% vs. Fox Deportes, + 239% vs. ESPN Deportes and +197% vs. beIN Sports en Español among Adults 18-49.

Source: Nielsen, NPM, NPMH, MSU 8p-11p, thru 3Q15, Sep ’15 NHI UE


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