Austin

Overview

We affirm our commitment to inform, empower and entertain our consumers in Austin, while providing 360° solutions for brands looking to extend their reach across multiple platforms at the local level.

Austin, the nation’s 22nd largest Hispanic DMA, continues to see growth in the housing market and an increase in restaurants, fitness centers, and entertainment venues.  In addition, the market has successfully established itself as an attractive city for major tech companies with the expansion of giants like Tesla, Apple, Oracle Snapchat, TikTok and Meta in the region in recent years.

Serving the Austin DMA’s growing market, KAKW Univision 62 provides programming that is aimed at Hispanics in the market; including telenovelas and other drama series, sports, sitcoms, reality and variety series, news programming, and imported Spanish-language feature films.   KAKW’s local newscast which delivers the latest breaking news in Austin and conducts several phone banks on topics that directly affect local communities, has won the hearts of many loyal viewers. It also has the largest audience of Spanish-language television viewers in Austin, according to Nielsen Media Research.  In addition, Univision 62 offers support projects and events specified to the needs and interests of the local Hispanic community.

Sister station KTFO UniMás 31 offers counter-programming with sports, reality, drama series, and movies.

104.3 Que Buena (KLQB) is Austin’s mainstream Regional Mexican music station, featuring non-stop, high-energy Regional Mexican Variety music highlighting Grupera, Norteño, Banda, Cumbia, Ranchera, and Tierra Caliente music. 107.7 Amor (KLJA) is Austin’s Spanish-language All-Spanish Adults Hits station radio station, with the perfect variety of love songs, Tropical & ballads, rancheros, Cumbias, Mexican regional, Latin pop, and adult contemporary hits.

Let us show you how advertising on Univision Austin will help grow your business. Contact Karla Barreto, Local Sales Manager at Univision Austin Local Media, kbarreto@UNIVISION.NET or (512) 533-2824.

  • Through a deep-rooted understanding of our markets, we help our clients effectively connect to our consumers.
  • We utilize cross-platform packages (TV, Radio, Digital, Social & Local Activations) to engage our community.
  • From ideation to talent acquisition, we produce top quality spots and activations.
  • We activate your brand by integrating your message on Newscasts, Entertainment and Sports shows across TV and Radio platforms.

Univision's local Austin television station

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Austin's local UniMás station, complementing Univision network's programming

Austin's regional Mexican radio station

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Austin's Spanish Contemporary Radio Station

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