By: Kristian Hernandez
On Thursday, Univision’s doubleheader broadcast featuring the U.S. and Mexican Men’s National Teams defeated ESPN’s telecast of Texas Tech-TCU. Despite a competitive game (a Texas Tech 17-14 win), both soccer matches out-delivered ESPN’s broadcast in many key categories, including Total Viewers 2+ and Adults 18-49.
- United States Men’s National Team-Colombia
- USMNT-Colombia on UNI at 730 p.m. averaged 1285K P2+, up +4% from College Football Prime Texas Tech/TCU on ESPN at 730p (1233K P2+). The match averaged 968,000 in Adults 18-49 (vs. 402,000 on ESPN).
- Mexico National Team-Costa Rica
- MNT-Costa Rica on UNI at 945 p.m. averaged 1840K P2+, up +49% from College Football Prime Texas Tech/TCU on ESPN at 730p (1233K P2+). The match averaged 598,000 in Adults 18-49 (vs. 402,000 on ESPN).
Source: Sports Video Group