Univision has hired Liz Blacker as SVP of Branded Content Revenue, effective immediately. She’ll be based in New York and report to Lisa Valentino, EVP of Revenue Innovation.
Blacker will be responsible for all aspects of UCI’s Branded Content and Experiential Studio with a primary focus on driving new and incremental revenue, including oversight of all branded content revenue efforts across the company.
Blacker was most recently EVP, Multicultural of iHeartMedia, where she was responsible for building a new division focused on a “Total Market” cross-language, bi-cultural audience while building new products and revenue streams across platforms for national and local sales teams.
She previously worked in multiple senior roles, including Chief Revenue Officer of Terra USA, Co-founder and Executive Director of Yahoo! US Hispanic, VP, Global Sales and Marketing of StarMedia Network Inc., Director of Sales, US and Latin America of Fortune Magazine, Time Inc., and other roles at The Wall Street Journal and The Economist.
Source: Media Moves