UniMás Broadcast Prime Highlights
Week of December 12, 2016 to December 18, 2016
- Last week, UniMás averaged 490,000 Total Viewers 2+, 239,000 Adults 18-49 and 91,000 young Adults 18-34 during broadcast prime.
- UniMás’ Saturday night dramatic series finale of “Velvet” delivered its highest-rated telecast in its entire run with 197,000 Adults 18-49 and increased its audience from the prior telecast among Total Viewers 2+ (+3% to 418,000), Adults 18-49 (+36%) and young Adults 18-34 (+35% to 73,000).
- UniMás, on average, delivered more Total Viewers 2+ (+30%), Adults 18-49 (+48%) and young Adults 18-34 (+28%) than the combined audience of Estrella and Azteca.
Broadcast Prime Network Rankers
Week of December 12, 2016 to December 18, 2016
Source: Nielsen. NPM (12/12/2016-12/18/2016), Prior Week (12/05/2016-12/11/2016), Mon-Sat 8pm-11pm/Sun 7pm-11pm, Live+SD. Strict daypart.